promo OR advert - Bing News: Cadbury reveals 1800% boost in positive tweets using Promoted Trends - Econsultancy

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Cadbury reveals 1800% boost in positive tweets using Promoted Trends - Econsultancy Apr 4th 2012, 14:34 Furthermore, the 'Retweet for Sweets' challenge associated with this saw engagement levels of 25%. These stats are a good advert for Twitter's ever-evolving ad platform, but the results need to be viewed in context. The fan base for many of Cadbury's ...

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